Can you connect with the title of this blog? If you’re anything like me and have the desire to start a brand, then you’ve asked yourself that question more than once. “I want to launch a brand – now what?” Launching a brand or business is very common in this day and age. Everyone has a personal message. I’m a firm believer that we all have something special inside of us to offer the world. So you’ve made the decision to launch a brand, but you don’t know what to do next. Come with ... View the Post
Purpose as Your “Why”, Impact as Your “How”
Purpose is birthed after seeing, experiencing and desiring something that this world is currently lacking. What industry will you serve? Who will you serve? What problems are you solving? What's your why? How will you make an impact on this world? These are questions that must be answered when starting a brand and as your brand thrives. The answers to those questions will sustain you when you feel as though you want to give up. So many people pursue profit without ... View the Post
The Power of Purpose for Business Owners
It’s not often that we find a successful business owner or entrepreneur who lacks purpose and impact behind their vision. Each and every highly successful individual in the business world launched a business that has either solved a problem or answered a need that consumers may or may not have even realized they had. It’s often heavily emphasized that there is a strong power behind knowing your purpose as an individual, and this too is true as it pertains to business. When your purpose is known ... View the Post
Tips For Introverted Boss Networking
If you're anything like me-shy, heart-centered, intuitive, and introverted, then you know how much pressure you can feel to "put yourself out there”. That phrase can send a person like me down a whirlwind spiral of conflicting emotions. In business, you're constantly being told networking and collaborating is half of the work you should put in to be successful. So how does one overcome the fear of networking? Here are a few tips we can all use to help this process not feel so stuffy, ... View the Post
Power in the Narrow Way
In a time where our culture pushes the ideal of inclusivity you may believe that your services need to directly impact everyone. This belief may cause anxiety leading to analysis paralysis or loss of excitement for your business. Perhaps you have been concerned about being considered narrow-minded or limited in targeting your audience. As a result, your heart can become the playground of a tumultuous game of tug of war between pursuing the clientele you want and trying to serve everyone. Fear ... View the Post
Making Deposits: How to Give Back Through Business
You did it! Yes, YOU! You’ve made it past the "struggle” phase of entrepreneurship and now you can breathe a bit. You’ve landed some great clients and you have consistent traffic to your site. You are preparing for the next phase. You’ve got ideas of what you want to accomplish for the next quarter or the following year. At this stage in your entrepreneurial journey, you have to look at the bigger picture before the expansion. Before the promotion, recognition, fame, or fortune. Before ... View the Post
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